This Home Depot initiative on the app provided a fun surprise and delight for customers in the month of January. I designed about 10 stickers (including racially diverse options where applicable) that people could use for selfies or photos within the app using our existing “See it in your home” technology. I also designed the hero to explain to people about the feature.
I wanted the stickers to be cute and fun, but also include our branding. Whenever people shared the stickers, a link to download the app was included.